Group
Occupation

112132 Business Development Manager

Latest release
OSCA - Occupation Standard Classification for Australia
Reference period
2024, Version 1.0

112132 Business Development Manager

Plans, organises, directs, controls and coordinates business development and strategic partnership activities within an organisation and externally. Identifies and generates new business opportunities to further improve market share and awareness by gaining an understanding of customers' needs, and promoting goods and services to these customers. May manage some key customer accounts.

Advertising Specialists, ICT Business Development Managers and Marketing Professionals are excluded from this occupation. Advertising Specialists are included in Occupation 221131 Advertising Specialist. ICT Business Development Managers are included in Occupation 221431 ICT Business Development Manager. Marketing Professionals are included in Unit Group 2215 Marketing Professionals.

Skill level: 1

Main tasks

  • Conceptualises business plans and sales strategies
  • Implements market expansion and new market plans for business growth by identifying and mapping business strengths and customer needs
  • Drives business growth by developing networks to attract new clients
  • Researches new market opportunities, overseeing growth projects, making sales projections and forecasting revenue
  • Manages and nurtures relationships with existing customers
  • Researches prospects, cold calling potential customers and responding to incoming leads to increase client base
  • Writes business proposals for potential customers
  • Negotiates, drafts and reviews contracts
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