Group
Class
6940 Advertising Services
Latest release
Australian and New Zealand Standard Industrial Classification (ANZSIC)
Reference period
2006 (Revision 2.0)
Released
26/06/2013
6940 Advertising Services
This class consists of units mainly engaged in providing advertising services such as the creation of advertising campaigns and materials; and media planning and buying (i.e. placing advertisements).
Primary activities
- Advertising agency service
- Advertising material preparation service
- Advertising placement service
- Advertising service (except the sale of advertising space in own publication or broadcast)
- Advertising space selling (on a commission or fee basis)
- Aerial advertising service
- Direct mail advertising service
- Sample distribution service
Exclusions/references
Units mainly engaged in
- selling advertising space in printed material published by the same unit are included in the appropriate classes of Division J Information Media and Telecommunications; and
- selling advertising time in radio or television broadcasts by the same unit are included in the appropriate classes of Division J Information Media and Telecommunications.