8129.0 - Business Use of Information Technology, 2011-12

Quality Declaration

ARCHIVED ISSUE Released at 11:30 AM (CANBERRA TIME) 22/08/2013

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Contents >> Characteristics of internet access >> Web presence

WEB PRESENCE

As at 30 June 2012, a web presence was reported by 45% of all Australian businesses. This includes businesses with a website, home page or other web presence but not those listed as part of a web directory.

The likelihood of businesses having a web presence increased with each successive employment size range, from 34% of businesses with 0-4 persons employed to 97% of businesses with 200 or more persons employed.

Businesses in Information media and telecommunications and Arts and recreation services were most likely to report a web presence (both over 70%). Conversely, less than 20% of businesses in the Agriculture, forestry and fishing and Transport, postal and warehousing industries reported a web presence.