UNIT GROUP 6393 TELEMARKETERS

TELEMARKETERS telephone existing and prospective customers to promote goods and services, and obtain sales and arrange sales visits.

Indicative Skill Level:
Most occupations in this unit group have a level of skill commensurate with the qualifications outlined below.

In Australia:

AQF Certificate I, or compulsory secondary education (ANZSCO Skill Level 5)

In New Zealand:
NZ Register Level 1 qualification, or compulsory secondary education (ANZSCO Skill Level 5)

For some occupations a short period of on-the-job training may be required in addition to or instead of the formal qualification. In some instances no formal qualification or on-the-job training may be required.

Tasks Include:

• working from scripts and lists of contacts to promote goods and services by telephone
• creating interest in goods and services, and seeking a sale or agreement to see sales representatives
• arranging processing and despatch of goods and services, information kits and brochures to customers
• arranging appointments for sales representatives
• recording notes for follow-up action and updating marketing databases to reflect changes to the status of each customer
• reporting competitor activities and issues raised by contacts for attention by managers
• maintaining statistics of calls made and successes achieved
• submitting periodic reports on telemarketing activities and results
• may work in a call centre

Occupation:
639311 Telemarketer

Telephones existing and prospective customers to promote goods and services, and obtain sales or arrange sales visits. May work in a call centre.

Skill Level: 5