Planning for Business | Using statistics for business or franchise planning |
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CONTENTS
From the Australian Statistician
Know your market
Locate potential clients
Target promotions
Assess site location
Grow your business
Support your business case
Improve your marketing strategy
Estimate your market share
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Planning for Business is the first of a planned series of products which will provide case studies to demonstrate how statistics can be used to inform a range of decisions. Planning for Business will be enhanced progressively with the inclusion of additional case studies.