7101.0 - Ag Mag - The Agriculture Newsletter, Sep 2011  
ARCHIVED ISSUE Released at 11:30 AM (CANBERRA TIME) 09/09/2011   
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NEW BRANDING FOR THE ENVIRONMENT AND AGRICULTURE BSC


We, in the Environment and Agriculture Business Statistics Centre (BSC) in Hobart recently got our heads together (as we often do) with our Corporate Communications people in Canberra, brewing up ideas as to how we can improve our products and services. One of the ideas coming out of that session has taken the form of new branding for the BSC. Our logo (seen above) will give the BSC an immediately recognisable brand and will assist in letting everyone interested in environment and agriculture statistics know that ABS places huge importance on the detail and authenticity of its products and that they are relevant to those who make use of our website and publications.

As a regular visitor to the ABS website, you'll start to see this logo appearing in many places like the Agriculture @ a Glance pages and of course, in future editions of Ag Mag.

ABS is always keen to receive feedback about its products ... so feel free to get in touch and let us know what you think about our logo, or to have a chat about the range of environment and agriculture statistics that ABS produces ... just drop an email to: agriculture.statistics@abs.gov.au.