1391.0.55.001 - Planning for Business, 2010  
ARCHIVED ISSUE Released at 11:30 AM (CANBERRA TIME) 21/10/2010   
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Planning for Business | Using statistics for business or franchise planning



Image: Two people in a house under constructionESTIMATE YOUR MARKET SHARE


Nigel's construction company builds executive residential housing in Western Australia. He wants to know his company's market share, and so accesses free Building Activity data on our website.

Nigel finds information about the value of work, and the number of dwelling units completed in Western Australia over the past year. By comparing his own business information to the published data, Nigel is able to estimate his company's market share to identify growth areas for his new promotional strategy.







Total buildings completed, Western Australia, June 2009 - March 2010 Quarters
Characteristics
Total
Residential
buildings
Total Value
non-residential buildings
Total completed
buildings
Value of work completed
$m
7 562
3 959.3
11 521.3
Number of dwelling units completed
no.
23 095
n.a.
n.a.
Source: Building Activity, Australia (cat. no. 8752.0)