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8635.0 - Tourist Accommodation, Australia, Dec 2010 Quality Declaration 
Previous ISSUE Released at 11:30 AM (CANBERRA TIME) 30/03/2011   
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DECEMBER KEY FIGURES

Accommodation with 15 rooms or more
Sep Qtr 10
Dec Qtr 10
Sep Qtr 10 to Dec Qtr 10
Dec Qtr 09 to Dec Qtr 10

Trend
Takings from accommodation ($m)
2 042.6
2 080.3
1.8 %
8.2 %
Room occupancy rate (%)
64.4
64.8
0.4 pts
2.1 pts
Seasonally Adjusted
Takings from accommodation ($m)
2 044.5
2 078.3
1.7 %
7.4 %
Room occupancy rate (%)
64.7
64.6
-0.1 pts
1.6 pts


ACCOMMODATION TAKINGS, Australia
Graph: Accomodation Takings, Australia

ROOM OCCUPANCY RATES, Australia
Graph: Room Occupancy Rate, Australia




DECEMBER KEY POINTS


ACCOMMODATION TAKINGS
  • In the December quarter 2010, the trend estimate of total accommodation takings for hotels, motels and serviced apartments with 15 or more rooms increased by 1.8% to $2,080.3 million compared with the September quarter 2010.
  • Over the same period, the seasonally adjusted estimate increased by 1.7% to $2,078.3 million.


ROOM OCCUPANCY RATE
  • The December quarter 2010 trend estimate room occupancy rate of 64.8% for hotels, motels and serviced apartments with 15 or more rooms was 0.4 percentage points higher than the previous quarter.
  • Over the same period, the seasonally adjusted estimate decreased by 0.1 percentage points to 64.6%.


NOTES

FORTHCOMING ISSUES

ISSUE (QUARTER) Release Date
March 2011 30 June 2011
June 2011 30 September 2011



IMPACT OF THE FLOODS

Flooding began in Queensland in late December 2010, and was more extensive across Queensland and other states in January 2011. The estimates for Queensland for all Tourism Regions have been impacted by lower than usual response rates for the December quarter 2010. These estimates should therefore be used with caution.

The recent flooding and cyclone events are expected to have a larger impact on tourist accommodation data nationally for the March quarter 2011.


ABOUT THIS ISSUE

This issue presents results from the December quarter 2010 Survey of Tourist Accommodation (STA) for the following categories of establishments:
  • hotels and resorts with 15 or more rooms
  • motels, private hotels and guest houses with 15 or more rooms
  • serviced apartments with 15 or more units


SCOPE REDUCTION

The scope of the STA was reduced as of the September quarter 2010 to cover hotels, motels and serviced apartments with 15 or more rooms. This is consistent with the scope of the quarterly STA prior to the March quarter 2005.

The following categories of establishments which were included in the STA from March quarter 2005 to June quarter 2010 are now excluded:
  • hotels, motels and serviced apartments with 5 to 14 rooms
  • caravan parks with 40 or more powered sites
  • holiday flats, units and houses of letting entities with 15 or more rooms or units
  • visitor hostels with 25 or more bed spaces

For further information, refer to the Information paper: Future Changes to Tourist Accommodation, Australia, May 2010 (8635.0.55.003).


INQUIRIES

For further information about these and related statistics, contact the National Information and Referral Service on 1300 135 070.


SUMMARY COMMENTARY


ORIGINAL

Hotels, motels and serviced apartments

This summary contains key findings for original estimates. Original series are impacted by seasonal variations and irregular or non-seasonal influences. Comparison between quarters should be made with caution.

Room occupancy rate

The room occupancy rate for hotels, motels and serviced apartments with 15 or more rooms was 66.3% in the December quarter 2010.

Traditionally, hotels have higher occupancy rates than serviced apartments or motels. Over the December 2010 quarter, hotels had an occupancy rate of 71.8% compared with 68.9% for serviced apartments and 59.2% for motels.

ROOM OCCUPANCY RATE, by type of establishment - Australia
Graph: ROOM OCCUPANCY RATE, by type of establishment—Australia


Seven out of the eight states and territories experienced an increase in the occupancy rate of hotels, motels and serviced apartments with 15 or more rooms between the December quarter 2009 and the December quarter 2010. Western Australia (66.7%) experienced the largest increase (up 3.9 percentage points). Over the same period occupancy in Tasmania (62.6%) decreased by 0.7 percentage points.

The Australian Capital Territory recorded the highest occupancy rate (73.3%) in the December quarter 2010 followed by New South Wales (67.6%) and Victoria (67.6%). Over the same period the Northern Territory experienced the lowest occupancy rate (60.5%).

ROOM OCCUPANCY RATE, States and territories
Graph: ROOM OCCUPANCY RATE, States and territories


Room nights occupied

Room nights occupied were 13.7 million in the December quarter 2010 for hotels, motels and serviced apartments with 15 or more rooms.

New South Wales contributed the largest proportion (31.6%) of room nights occupied for hotels, motels and serviced apartments with 15 or more rooms, followed by Queensland (26.8%).

Average length of stay

The average length of stay over the December quarter 2010 for hotels, motels and serviced apartments with 15 or more rooms was 2.3 days. Queensland reported the longest average length of stay (2.7 days) followed by Western Australia (2.4 days) and Victoria (2.2 Days). Tasmania had the shortest average duration of stay (1.9 days).

Accommodation takings

In the December quarter 2010, accommodation takings were $2182.3 million for hotels, motels and serviced apartments with 15 or more rooms.

Takings from accommodation, Hotels, motels and serviced apartments - Australia
Graph: Takings from accommodation, Hotels, motels and serviced apartments—Australia


Accommodation takings in the December quarter 2010 for hotels, motels and serviced apartments with 15 or more rooms were highest in New South Wales ($713.6 million) and Queensland ($562.1 million). Tasmania recorded the lowest takings for the period ($54.3 million).

Average takings

For Australia, the December quarter 2010 average takings per room night occupied were $158.82 for establishments with 15 or more rooms. This was 4.4% higher than the December quarter 2009.

Motels have consistently lower average takings per room night occupied than hotels or serviced apartments, regularly reporting an average of $60 less per room night occupied than hotels and an average of $40 less than serviced apartments.

In the December quarter 2010 average takings per room night occupied in hotels were $184.74 compared with $167.70 for serviced apartments and $120.89 for motels.

AVERAGE TAKINGS, by type of establishment - Australia
Graph: AVERAGE TAKINGS, by type of establishment—Australia


Star grading

In the December quarter 2010, the room occupancy rate for five-star hotels, motels and serviced apartments with 15 or more rooms was 78.7% compared with 41.1% for one-star establishments. All grades of establishment had higher occupancy rates in the December quarter 2010 when compared with the December Quarter 2009. One-star establishments experienced the largest increase in occupancy rate (4.1 percentage points).

ROOM OCCUPANCY RATE, Star grading - Australia
Graph: ROOM OCCUPANCY RATE, Star grading—Australia


In the December quarter 2010, average takings per room night occupied were $246.60 for five-star hotels, motels and serviced apartments with 15 or more rooms compared with $80.40 for one-star establishments. All grades of establishment had higher takings in the December quarter 2010 than in the December quarter 2009. Five star establishments experienced the largest increase in average takings per room night occupied with an increase of $8.22 per room night occupied.

AVERAGE TAKINGS, Star grading - Australia
Graph: AVERAGE TAKINGS, Star grading—Australia



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